WALMART’S JET IS NOW SELLING BONOBOS AND NIKE
Walmart-owned Jet.com has added two new brands to its website just in time for the holidays: Bonobos and Nike.
The two brands coming on the site signal Jet’s continued effort to elevate its fashion experience. Jet will offer a curated assortment of trending fashion and apparel pieces from both Bonobos and Nike ahead of the holidays. Each brand has a custom shop on Jet, dedicated to enhancing the customer shopping experience and bringing the brands and product assortment to life.
The Bonobos assortment on Jet will include fall classics and favorites – everything from stretch-washed chinos and brushed button downs to bomber jackets and Italian topcoats in a fully branded experience. Jet will offer two-day delivery on Bonobos items across the U.S. and free returns.
In September, Jet announced its strategic partnership with Nike with the partnership officially now live. The Nike shop on Jet includes hundreds of Nike products across apparel, footwear and accessories for men, women and children, including essentials for running, training and sportswear, in a fully branded experience. Jet will be an authorized seller of select Nike and Converse products, so customers can be assured they are getting authentic gear from both brands.
“Customers value trust more than ever and it’s important for retailers to have a clear point of view on what they stand for and who they choose to partner with,” said Simon Belsham, president of Jet. “As we continue implementing our new strategy focused on the city consumer, we’re delighted to welcome Nike and Bonobos to Jet.com. Like Jet, both brands understand the importance of providing a great experience that customers can trust. Having a direct relationship with them both means we can offer a fully branded experience and a unique assortment of the brands’ leading pieces, which is important as we head into the holiday season.”
