VINEYARD VINES TO SPONSOR PGA PRO RUSSELL KNOX
Lifestyle brand Vineyard Vines has inked a two year deal with PGA Tour Pro Russell Knox to be his official apparel provider. Knox will sport VV’s signature pink whale logo on the right sleeve and right back pants pocket on all of his apparel.
Knox, who is currently #34 in the Official Golf World standings, will be playing this week in the Masters Tournament in Augusta, Georgia, as will fellow PGA Tour Pro Jason Dufner, who was Vineyard Vines’ first sponsored golfer.
“We love Russell’s story,” said Ian Murray, Vineyard Vines CEO and co-founder. “We can relate to his perseverance and drive to achieve his goals. We share a sense of entrepreneurship; we both worked our tails off to be able to make a living doing what we love.”
Added Shep Murray, Vineyard Vines CEO & co-founder: “This partnership with Russell, as well as our work with America’s Cup sailing, is beginning to bring our brand visibility on the international stage. That’s an incredibly exciting next step for us as we continue to grow.”
“I truly am excited to partner with Vineyard Vines,” said Knox. “I love the clothing as well as their commitment to having fun and giving back. Shep and Ian have built a remarkable brand and I am thrilled to represent it on the PGA Tour.”
