UNDER ARMOUR OPENS UA LIGHTHOUSE FACILITY IN BALTIMORE

by Brian Lipton

Under Armour UA LighthouseOutdoor lifestyle brand Under Armour, along with Maryland Representatives, Baltimore City officials, and community leaders, have opened the door to the UA Lighthouse, a 35,000-square-foot facility for manufacturing and design innovation located in South Baltimore’s City Garage.

The UA Lighthouse will provide Under Armour’s designers, developers and external partners , including Dow Chemical Epson and Huntsman, the physical space and tools to provide access to cutting-edge technology including 3-D Design and Body Scanning, as well as 3-D Printing and Rapid Protoyping.

“As Under Armour celebrates 20 years in business, we are committed, more than ever, to driving global innovation and continuing to expand our Global Headquarters in our great hometown of Baltimore, Maryland, USA,” said Kevin Plank, founder and CEO, Under Armour. “The UA Lighthouse will serve as a beacon to make product better, faster, and more efficiently, ultimately solving real problems for athletes and making them better around the world.”

The Lighthouse will also be the hub to implement Under Armour’s local-for-local vision, where product is to be designed for and made in local markets around the world. “Under Armour’s approach to open innovation and collaboration can be seen in our strategic partnerships brought to life within the UA Lighthouse,” said Kevin Haley, the company’s president of Product and Innovation. “We are excited about this game-changing opportunity and the endless possibilities created by bringing together our talented team and our world-class partners, to pioneer the future of design and manufacturing.”