UBM TO CELEBRATE SECOND CONNECT EVENT IN LOS ANGELES

GotStyle x Project
by Stephen Garner

GotStyle x ProjectTrade show organizer UBM Fashion Group will celebrate its second educational “Connect” event, in partnership with Spark of Love and ABC7, in Los Angeles this Thursday, December 8.

Taking place at Palihouse in West Hollywood, the event will celebrate the holiday spirit and will include a special appearance by social media sensation Fashion Santa. The event also encourages brands that exhibit at UBM Fashion trade shows across all categories to bring a gift that will go to under-served youth and teens.

”UBM’s focus for the next show cycle and year is to build a number of targeted initiatives, both physical and digital, that provide benefits to our brands and retailers on a more intimate and regional year round scale,” said Mike Alic, executive vice president of UBM Fashion. “The goal being to foster connections both domestically and internationally in major cities, between industry leaders and influencers, outside the trade show dates through the expansion of UBM’s Connect events.”

“Hosting these social gatherings puts our finger on the pulse of local market conditions, making us smarter and more effective in serving the industry,” continued Alic. “By supporting local communities and hosting these Connect events around the world, we can inspire, educate and unite the fashion industry – one event at a time.”

The Connect series is a regionally relevant, intimate series of events, which often encompassing an educational component that aims to help further unite the communities that UBM Fashion Group serves.

For more information on LA Connect or to RSVP, please contact UBM Fashion at ubmfashion@prconsulting.net.