THE FASHION FUND SEASON 3 PREMIERES ON AMAZON

The Fashion Fund CFDA Vogue Amazon
by Stephen Garner


The Fashion Fund, an Amazon unscripted series that follows the process of selecting designers for the CFDA/Vogue Fashion Fund, is now available for all Amazon customers in the U.S. New episodes of the weekly, 10-episode, half-hour season of The Fashion Fund will be available Thursdays.

Each year, 10 promising designers are nominated by the Fashion Fund committee, led by Vogue’s Anna Wintour and CFDA chairman Diane von Furstenberg, and compete in a four-month long competition to win a cash prize and a mentorship from an industry professional, with the goal of further developing their business. Produced by Condé Nast Entertainment and Break Thru Films, season three of The Fashion Fund takes viewers inside the 2015 competition.

This season’s finalists include: Scott Studenberg and John Targon (Baja East), Matt Baldwin (Baldwin), Aurora James (Brother Vellies), Brad Schmidt and Raul Arevalo (Cadet), Chris Gelinas (CG), Becca McCharen (Chromat), David Hart (David Hart & Co.), Rio Uribe (Gypsy Sport), Jonathan Simkhai and Thaddeus O’Neil.

“We are thrilled to launch The Fashion Fund on Amazon Video, and to work with fashion icons Diane von Furstenberg and Anna Wintour,” said Michael Paull, vice president of digital video at Amazon. “We’re going to continue to push the boundaries with our original content and look forward to bringing our customers even more exciting shows to watch.”

“Collaborating with Amazon enabled us to truly innovate and add a retail experience to The Fashion Fund, which will delight viewers,” said Dawn Ostroff, president of Condé Nast Entertainment. “CNE is a true next-generation studio, working with the best companies to deliver the most compelling, immersive storytelling experiences to our audiences, and Amazon, home to some of the best content, is the perfect match for this series.”

In conjunction with the premiere of The Fashion Fund, Amazon Fashion will launch a content-rich, dedicated retail experience for customers to shop a curated selection of the Spring 2016 collections of this year’s designers all in one place, for the first time, at Amazon.com/fashionfundshop.