PROJECT HOSTS WORKOUT EVENT FEATURING ITS MOVE ACTIVEWEAR BRANDS
On Thursday, August 3, men’s trade show Project and its active lifestyle section MOVE hosted an event at the new Project by Equinox space in the Nolita neighborhood of Manhattan.
Menswear retailers and press gathered to sweat it out in a HIIT (High Intensity Interval Training) class led by top instructor Kenneth Ferrer. Guests were outfitted by Project’s MOVE brands including Rhone, Vuori, MPG Sport and TASC Performance, while Strongbody Apparel provided co-branded water bottles.
MOVE launched in January 2016 as a section of Project highlighting high-end men’s active and performance tailoring brands. Check out the MOVE area in Las Vegas next week August 14-16 at the Mandalay Bay Convention Center.
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Editor’s Note: Project, MOVE, and MR magazine are part of the UBM Fashion family of brands.
