PERRY ELLIS INKS DEAL TO DISTRIBUTE ORIGINAL PENGUIN IN SOUTHERN AFRICA

Original Penguin
by Stephen Garner

Original PenguinPerry Ellis International, Inc. has entered into an agreement with Sector Apparel Group for the distribution of An Original Penguin by Munsingwear men’s apparel in South Africa, Namibia, Botswana and Swaziland.

The line will be available in department stores and independent retailers as well as online and are planned to launch in spring 2017.

“We are delighted to welcome Sector Apparel Group to the Original Penguin family,” said George Feldenkreis, executive chairman of Perry Ellis International. “Working with Sector Apparel Group will not only leverage the equity of this powerful brand but also continue our strategic initiative to expand our global reach.”

“Sector Apparel is very excited to begin its association with Original Penguin,” added Sean Fenger, director of Sector Apparel Group. “It is a great fit with the existing brands within our portfolio. Original Penguin is enjoying excellent growth in many international markets, and we are excited at the opportunity the brand presents in the Southern African market.”