Men’s Grooming Is Now A Multi-Billion Dollar Worldwide Industry

by MR Magazine Staff

The male grooming business is booming. Mrporter.com, the high-end menswear etailer, reported a 300 percent growth in men’s beauty and grooming products in 2015, a category it only added to the site two years ago. But 2013 was a bellwether, the first year men spent more money on male-specific toiletries than on shaving products. The market is still growing. The top 10 boom markets for men’s toiletries since 2010 include Brazil, South Korea, the US, Germany, India and, yes, the UK. In China, another of that top 10, year-on-year growth has exceeded 20 percent over the same period. Read more at The Independent.