JACKTHREADS PARTNERS WITH REEBOK ON EXCLUSIVE STYLES

by Stephen Garner

Reebok  JackThreadsMenswear online retailer JackThreads will drop its first of a three-part collaboration with athletic brand Reebok on Sunday, August 14. The new collaboration celebrates the resurgence of retro sneakers paired with JackThreads’ signature trend-forward wares.

The first drop, dubbed “Launch One,” of the collection reimagines Reebok’s iconic Classic Nylon silhouette in two colorways, collegiate navy and snowy grey — one sport-inspired and the other streamlined and minimal. Each shoe features premium pigskin suede and accents of JT’s brand color, orange. (Each retail for $75.)

“The original Classic Nylon debuted in 1987 as a performance running shoe so we’ve made very subtle but impactful changes to create a collection that pays homage to the original but is visibly modern,” said Michael Vincent, Head of Footwear & Accessories, JackThreads.

Launch Two and Three of the collaboration will drop in November 2016 and spring 2017, respectively.