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HOW DO I GET MY SALES STAFF EXCITED ABOUT FASHION AGAIN?

In Experts by Steve PruittLeave a Comment

StevePruitt-FEATURED.jpgQ: My sales staff has been a little demoralized by the recent sales slowdown. How do I get them excited about fashion and our industry again? I need positive people on the floor.

Steve Pruitt: First, let them know that as much as you don’t like slowdowns they are normal, and most importantly, as a good merchant you are financially prepared for the ebb and flow of the market.

Secondly, this is a great time to reevaluate the processes you use day-to-day to do business. You should be looking for opportunities for improvement. See these times as a learning experience and document how you’re going to improve your performance.

Thirdly, you have to have fun. Play games (vendor trivia, etc.) This is a great way to learn, for both adults and kids.

Finally, keep a great attitude and be positive. See this cycle as a break to get ready for the next growth opportunity.

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