Express Is The Latest Retailer To Launch A Clothing Rental Service
by MR Magazine Staff
Oct 03, 2018
The sharing economy, made popular with Uber, Lyft and Rent the Runway, is getting more personal than ever with traditional clothing companies offering rental programs for essential workwear and other fashions. The Express clothing brand is the third major retailer in less than a year to allow customers to rent its clothing through a new subscription service, following rivals Ann Taylor and New York & Co. “The consumer who is more interested in access versus ownership is happening across many industries,” Express’ chief customer experience officer, Jim Hilt, said in an interview with CNBC. “We looked at this evolution and asked, ‘how do we participate?'” Read more at CNBC.
