ELTON JOHN, ROMEO BECKHAM AMONG STARS OF NEW BURBERRY CAMPAIGN

by Brian Lipton

An all-British cast of actors, musicians and models appears in “The Burberry Festive Film,” a brand-new three-minute film that can be seen across all Burberry platforms from now until the end of the year.

The film features Sir Elton John, James Corden, Julie Walters, Romeo Beckham, Naomi Campbell, Rosie Huntington-Whiteley, Michelle Dockery, James Bay, George Ezra and Toby Huntington-Whiteley, World-renowned photographer, Mario Testino, also shot a separate stills campaign that will run across print and digital titles.

The movie also pays tribute to the iconic British film Billy Elliot, which celebrates its 15th anniversary this year. Burberry is making a donation of GBP500,000 (approximately US$770,000) to be split between two charities, Place2Be and the County Durham Community Foundation, that have projects focusing on reducing barriers to education, training and employment in the local area. (Billy Elliot was shot in County Durham.)

The campaign coincides with the availability of the full range of Burberry festive gifts in store and on Burberry.com, including the England heritage trench coat and the made in Scotland cashmere scarf, as well as the launch of The Book of Gifts.