DUNHILL MAKES NEW MANAGEMENT APPOINTMENTS AS IT PREPARES FOR EXPANSION
Alfred Dunhill Ltd has announced new management appointments in strategic markets together with North American and Middle Eastern expansion plans.
The strategic expansion, led by CEO Andrew Maag, will see new openings in Vancouver in autumn 2018 and an expanded retail store at the Dubai Mall incorporating a barber and Alfie’s café concept. These openings will follow the recent launch of the new retail concept at Beijing’s SKP and the planned restructuring of the Ginza flagship.
Additionally, new management appointments have been confirmed to support global business growth.
Mathieu Kraut has joined as brand president of the Americas, from Gucci, where he managed specialty retail division. Kraut will focus on building the Dunhill business in the Americas, through targeted retail expansion in key cities and further developing wholesale partnerships in the U.S. and Canada.
Georges Barakat will join as brand director for MEITAR (Middle East, India, Turkey, Africa and Russia) from Samsung, where he was regional director for MENA (Middle East and North America). His focus will be on expanding the brand’s presence in the Middle East and exploring new business opportunities in new markets for Dunhill London.
As part of an ongoing client experience strategy, a newly formed role of global private client manager will act as a luxury concierge, linking digital to retail, creating an elevated, fully interconnected and seamless customer experience.
And, to further drive retail expansion and productivity worldwide, a newly appointed in-house store design and architecture director will oversee the rollout of the new store concept and update the retail network globally.
